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What Can Artificial Intelligence and Machine Learning Do for You?

Artificial Intelligence (AI) and Machine Learning (ML) have come a long way in the past 10 years and are no longer just “hype”. In this video blog, Ness CTO, Moshe Kranc is interviewed by Principal Solution Architect, Sean Caron on the tangible benefits of AI and ML, how to overcome common challenges, and how to best apply these in the digital world.

AI and ML can help in almost all industries and across departments to reduce costs, increase efficiency, enhance the user experience and minimize down-time.  For example, contact centers can use ML to provide chatbots that reduce manpower needed to support customers, marketing can use intelligence for personalization, and sales and operations departments have a multitude of use cases including churn analytics and predictive analytics.

All of the benefits can be accompanied by challenges that are difficult to overcome due to the difficulties that arise once a ML or AI project is initiated. Cleanliness of the data, lack of collaboration between teams and owned data, and the basic complexities of handling large amounts of data are some of the common factors. Listen to this brief video to learn the benefits, how to overcome issues, and how Ness SimpliAI can help by integrating several tools into a solid framework that enables successful AL and ML projects.