Transforming the Business Travel Experience through AI and Machine Learning

In an article Q&A for Virtual-Strategy, Mark Lister, chief digital officer at Ness Digital Engineering, discusses how business travel is being impacted by such technological innovations as AI, machine learning, personalization and chatbots. “Because business travel is much more frequent and predictable than leisure travel, there’s a lot more structured data and potential for finding insightful patterns to work with,” notes Mark.

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