In a recent interview, Vinay Rajadhyaksha, President and Chief Operating Officer, shares strategies that enable our clients’ business success and how Ness aligns its delivery capabilities with client needs.
What development strategies are you seeing Ness clients use to achieve successful business results?
Agile, in all its forms, and DevOps are becoming mainstream for any evolving digital strategy. Today, organizations are moving rapidly toward an agile, flexible and modern software-defined environment in order to keep pace with escalating business demands. They are also reinventing their idea-to-launch methods, approaches, and processes to keep every aspect of their business operations truly agile through a cycle that includes the phases of discover and evaluate, prioritize, build and operate, analyze and evolve. Modern software development is an ongoing, iterative process, so that companies are always adding value to address emerging customer needs and market opportunities. At Ness, our core project management practices, including short delivery cycles, rigorous quality checks, and delivery using agile solutions at scale, help clients foresee future risks and quickly address their business needs.
There are some key strategies that we encourage our clients to take into consideration to deliver projects that are fast, flexible and the best fit for future business. The first is Service Design — the interactions between people, processes and infrastructure – and ensuring these elements work in an integrated fashion. Companies do well when they look beyond the “look and feel” of their digital platform or software and focus on creating interactive experiences. Process optimization – the part of the design that looks at business processes and how they can be synthesized in a productive, interactive way – is crucial. What we do at Ness is beyond user experience, which is not common in the market. We integrate design, business consulting, and other disciplines to help our clients solve their most pressing business problems.
Automation has been a big buzzword in the tech world lately, and I think it’s an important capability that businesses can adopt to improve productivity, quality, and other measures of business performance. Moreover, increasing automation by using Robotic Process Automation (RPA), for example, can be a powerful tool for expanding the level of service to end users.
Lastly, as we’re hearing more and more today, data is the new oil. A voluminous amount of data is generated from various sources, including apps, sensors and the web. The journey of capturing data, running analytics, and creating meaningful insights is very important, and we’re seeing that play a big role in how our clients are using Big Data, Machine Learning, and the Internet of Things to create new business value. For example, sensor data streams coming from chillers, boilers, and air compressors in continuous and batch process industries can reveal hidden insights that could give organizations a competitive edge. In cases where real time and near real time intelligence is paramount for complex decisions, root-cause analytics, sensor data correlation, and system optimization become possible, leading to reduced downtime and maximized performance. Moreover, with the use of Artificial Intelligence (AI), we have helped major companies either understand and act on the reasons why their customers churn, or better understand their customers’ behavior and provide a customized experience for them. Supply chain optimization is another area where Big Data and AI work hand in hand, reducing cost significantly for our customers.
How does Ness align its delivery capabilities with client needs?
We’ve always been very good at developing digital platforms and products, which is quite different from general purpose applications that some technology services firms have traditionally focused on. Our ability to develop and execute large digital transformation programs, based on the Ness Connected framework, is our strength. With our Ness Connected framework, we understand the customer’s business problem, envision potential solutions and prototype, build the solution through rapid cycles and iterations, and analyze outcomes to reveal new opportunities for features that can add value.
We are also unique in the market for our ability to operate highly-effective, distributed Agile teams globally. We can bring together colleagues from around the world with the best-fit skills to support a client. We also cover a wide set of skills and capabilities, which clients tell us they appreciate because we are able to develop well-integrated solutions.
At Ness, we have an accomplished team of engineers, data scientists, and experience designers who all work together to deliver well thought-out solutions for our customers. We are constantly looking for opportunities to add value to everyday human interactions by combining human behavior analysis with technology solutions. We help customers think about their overall product strategy and how to align research from their business, the market, and users to create a sound, executable, and technologically-viable roadmap.