Retail & Consumer Goods

These articles and insights provide information regarding Ness’s experience with the Retail and Consumer Goods industries including topics about online customer experiences, the future of retail, building loyalty programs, payment process, and more.

19 results

IoT – The Secret to Winning Customer Experience

Recent research from consulting firm, Walker, shows that by 2020 customer experience will overtake price...

The IoT Brings New Meaning to the Omnichannel Customer Experience

Research shows that by 2020, customer experience will overtake price and product as the key brand differentiator....

Improving Operational Excellence Using Digital- featuring Forrester Research

Why is it important to emphasize on modernizing operational improvements in addition to customer-focused...

Why Data Science is Vital and How it Adds Value to Businesses

Data is everywhere. Businesses are generating data – both structured and unstructured--at an unprecedented...

The Quest for Data Scientists and The Impact of “Instant Data Science” Products

Today’s world is built on data; each digital transaction, interaction and activity generates and captures...

Instant Data Science

Businesses today are increasingly using data science capabilities to build its next set of products,...

Immersive Technologies: Augmented Reality and Virtual Reality will Redefine Marketing Experiences

Today, every facet of our lives is governed by technology. With our increasing reliance on smartphones,...

Controlling the Power of Social Media Data

Nearly 10 years ago, I ran research and development for Data Persona, a startup that provided personalization...

Amazon Go: A Glimpse Into the Future of Retail

Amazon Go, the cashier-less store that recently opened to the public, is being touted as the boldest...
19 results

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