Global Social Media Streamer Comes to Ness for Mobile, Interactive Innovation
The development brief called for a scalable live streaming platform to support millions of viewers globally on myriad mobile devices, simultaneously and with minimal latency. Furthermore, in addition to being device-agnostic, the client wanted to improve the real-time performance of a core section… globally sourced, live and pre-recorded video feeds.
Ness executed a multi-factored PoC that would expose the client to several possible solution approaches. In just over four weeks, the Ness engineering team had developed a series of options that addressed the clients technical, UX and market needs. Ultimately the client selected a solution that satisfied their performance and technical requirements, based on the options that the Ness engineering teams had developed.
Throughout, the Ness team worked collaboratively with the client’s product and technical teams, iterating on each option ideation, implementation, demo and recommendation.
The client was able to accelerate its go-to-market with a high-quality user experience that helped the company scale its user and subscriber base globally, in a short period of time.