Client challenges that we solve
- How can the company improve customer experience and increase retention and revenue?
- Do customers perceive the customer journey we provide as more valuable than our competitors’ offerings?
- What insights have we missed in our research or data that could yield new business opportunities?
- How can we establish processes that more consistently drive idea generation and innovation?
- How can we better translate our ideas into actionable prototypes and Minimum Viable Products?
- How can we thoughtfully leverage newer technologies, such as conversational interfaces, to improve the customer experience?
Experience Design solutions
Service Design
Orchestrating the interaction of people, artifacts, processes, and infrastructure into a cohesive digital services system that optimizes business value and provides a seamless customer or employee experience
Process Optimization
Holistically improving business processes and validating their usefulness in the context of everyday human interactions
Change Management
Ensuring that newly built digital products, platforms and services are being successfully transitioned to and effectively used throughout their lifecycle by employees, partners, and customers
Product Strategy
Aligning business strategy, market, and end-user research with technical feasibility to prioritize a comprehensive product roadmap
Ideation
Accelerating innovation and validating strategy with iterations of possible solutions to business challenges, resulting in increased speed to market and reduced risk
Human-Centered Research
Conducting the systematic investigation of users, their needs, wants, and pain points, benchmarked against market trends and client value propositions. This validates strategy and provides comprehensive context and insight to the design process
CX Strategy
Mapping interactions between an organization and its customers across different touch points to enable strategic flexibility and improvement, linking customer experience directly with revenue
UX & UI Design
Analyzing and adapting processes, interactivity, and presentation layers to improve the overall user experience and satisfaction provided by interactions with the product