Media, Entertainment & Education

Ness serves a large portfolio of customers in the media and entertainment industry, encompassing video streaming services, music, news, gaming, esports, and more.

We are seeing a massive transformation in how consumers engage with content. The streaming entertainment industry, for example, is witnessing growth in the Over-The-Top services market, with a blossoming of direct-to-consumer offerings that is turning content providers into developers, emphasizing the importance of media and entertainment software and digital transformation in the media industry.

Traditional sector boundaries between devices, connectivity providers, and content creators are quickly collapsing in this rapidly evolving ecosystem.

Ness builds software for media companies and is at the forefront of the digital transformation in the media and entertainment industry. We leverage our transformational entertainment software development services and help leaders adapt and excel in the digital era while continuing to deliver entertainment media services that their customers crave; accelerating business growth and competitiveness.

We are a media software development company helping customers envision, build, and maintain some of the most exciting video platforms, royalty management platforms, and sports content platforms in the market today.

Center of Excellence

Iași, Romania

Ness Romania-Iasi - Digital Engineering

2000+ person-years of expertise in OTT platforms, streaming services, CDNs, video players, mobile and TV apps, and device programming

Proven track record in digital media solutions

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Whitepapers on Society of Motion Pictures and Television Engineers (SMPTE) and patents on multicasting media content and secure delivery

Industry thought leadership

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Streaming performance optimization, cloud-native OTT platform buildout, and device performance optimization to maximize the playout experience

Rapid ideation using frameworks and accelerators

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Domain SMEs as consultants for discovery and design combined with the ability to build large-scale platforms

Full life cycle digital transformation

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Offerings

Media & Entertainment Offerings

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Solution for Content Distributors in Wholesale Video

We help build a custom, scalable video content services platform for wholesale customers. Whether you are a satellite, cable, or IPTV provider, Ness can leverage your existing video pipeline and deploy or upgrade your service offering for Hotels, Universities, Hospitals, bars, and restaurants.
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OTT Solutions for Sports Providers

Reach global audiences directly with sports content and provide fans with the immersive experience they deserve—every game, on every screen, across the globe. Ness can help build scalable sports OTT platforms and video streaming software to deliver sporting events to audiences everywhere. We have the expertise to create OTT streaming solutions that fit your needs and grow as you grow.
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Royalty Management Solutions for Digital Assets

Navigating the complexities of revenue attribution has grown with the recent explosion in content distribution outlets. So is calculating splits and paying royalties accurately to avoid legal challenges. Let Ness help your business to take royalty management to the next level.

EdTech Offerings

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Assessment Platform Engineering as a Service

A paradigm shift is happening in how the education industry uses assessment practices. Assessment practices are moving beyond just measuring learning to a more pragmatic and student-centered approach to assessment for learning. Focusing on what matters most to students and faculties while innovating and pioneering new ways to use technology for the next generation of assessment services, we support our customers across this journey to meet the rigorous standards of college and career readiness. From moving from paper-based to online testing, automation, and data management of assessments or online proctoring capabilities, Ness is the ideal partner to help develop and build large-scale assessment solutions that enable you to address your current needs and provide services that prepare you for your future assessment aspirations.
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Personalized Learning Solution

Technology has driven the acceleration and adoption of EdTech into the education industry to build better learning experiences and deliver higher learning outcomes. Ness brings forth the true value of learning, inspiring learners and educators to make education more relevant and empowering. With college enrolments at an all-time low, the industry is rethinking how we prepare students for career readiness. We have solved these problems at scale—starting with developing convergence strategies that leverage our deep experiences in data services to help our customers make the right decisions that support their strategy. At Ness, we know there is no standard approach to solving this issue to truly deliver experiences that support career progression and lifelong learning capabilities. This is why we provide a greater level of personalization to help bridge the increasing gap between K-12, higher education, and the workforce.

Our Work in Action

Industry Case Studies

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A Major TV Broadcaster Builds a Dealer Onboarding System ​ to Increase the Agility and Scalability of the Dealer Onboarding Process​
Operating in North and Latin America, the client is a Forbes 500 digital entertainment service provider.
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A Leading Social Media Company Transforms Video Streaming Platform for Improved Customer Responsiveness ​
The client is a leading social media company built around passions, bringing like-minded people, fans, icons, creators, and brands together in communities—blending epic online and offline events—centered around music, arts & entertainment, games, interests and community.
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A Leading Music Publishing Company Improves Metadata to Streamline Tracking and Artist Royalty Payments
The client is one of the leading music publishing companies. With a catalog of many million songs, they are responsible for ensuring artists receive payment when their compositions are used commercially.
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A Leading EdTech Company Modernizes their Assessment Solution to Evaluate the Performance of Potential Candidates​
The client is a global leader in assessments that help predict performance and assess the suitability of a candidate or employee at any level or position in a company.
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A Leading EdTech Company Builds a Customized Adaptive Engine to Make their Product More Competitive​
The client is one of the world’s leading education companies and the largest global comprehensive provider of educational assessment products, services, and solutions that promote learning and academic achievements.
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A Leading Entertainment Industry ISV Harnesses the Cloud to Drive Hyper-personalization​
The client is a leading independent entertainment software and technology provider with operations in 75 countries, offering entertainment metadata, streaming, and personalized viewing search and recommendation services.
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A Leading EdTech Company Modernizes their Assessment Platform to Deliver Improved End-to-end Assessment Solutions​
The client is one of the world’s leading education companies and the largest global comprehensive provider of educational assessment products, services, and solutions that promote learning and academic achievements.
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A Major TV Broadcaster Builds a New OTT Platform to Target a New B2B Market Segment
Operating in North and Latin America, the client is a Forbes 500 digital entertainment service provider.
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Our Work in Action

Industry Case Studies

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A Major TV Broadcaster Builds a Dealer Onboarding System ​ to Increase the Agility and Scalability of the Dealer Onboarding Process​
Operating in North and Latin America, the client is a Forbes 500 digital entertainment service provider.
Read more

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See all case studies

Insights

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Whitepaper
Test Assessment Challenges, Technology & AI-based Test Assessment for Future
AI-powered test assessment is used to evaluate and grade student responses, create test questions, and gain insights into student learning. Its primary objective is to enhance the efficiency and accuracy of the assessment process and offer customized and precise evaluations.
Read more

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Learn more

Insights

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Whitepaper
Test Assessment Challenges, Technology & AI-based Test Assessment for Future
AI-powered test assessment is used to evaluate and grade student responses, create test questions, and gain insights into student learning. Its primary objective is to enhance the efficiency and accuracy of the assessment process and offer customized and precise evaluations.
Read more

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Blog
What is Item Response Theory (IRT) and how to calculate it
Psychometrics makes use of item response theory. It uses mathematical formulae, models, and methods to achieve two key goals: assessing test item performance and understanding test taker characteristics.
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Blog
OTT in Hospitality: The Future of Streaming Distribution and Consumption for Hotels and their Guests
Incorporating OTT services into the in-room entertainment systems will benefit hospitality organizations that aim to provide guests with access to their preferred platforms during their stay. This requires an evolution in their hospitality platforms to enable delivery of streaming services.
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Whitepaper
How to Identify, Analyze, and Report Networking Issues in Streaming Services
End-user streaming services have grown exponentially in the past years. The mechanisms to serve the enormous amounts of content available have seen a lot of improvements in terms of realibility, flexibility, and overall quality.
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Blog
Service Differentiation in OTT
The first wave of video content attempting to reach audiences through the Internet back in the early 2000s was mired with technical challenges. • OTT services used to differentiate on technology and platform coverage • Content has become the new … Continue reading →
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Blog
OTT streaming industry is pivoting towards its next generation of digital content distribution & consumption
Netflix has ceased services in Russia and started implementing ways to restrict account sharing. There is also increased competition from the likes of Disney+, Hulu and Sony, along with new launches like Paramount+ and rapid expansion of NBC Peacock. Content … Continue reading →
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Featured Experts

Jouari
Santiago

Media & Entertainment Practice

Accelerate Your Digital Transformation with Our Business Domain Knowledge, Technology Expertise, and Agile Delivery Process.